Author Archives: Adi Bittan

This Woman Tried Out TGIFriday’s Endless Appetizer Promotion. What Happened Next Isn’t Pretty…

Remember when we told you about T.G.I. Friday’s new promotion “endless appetizers“? @caityweaver of Gawker took on the dangerous assignment of trying it out. What happened next isn’t pretty. While Friday’s got some free coverage with this (“earned media” as it’s called in PR speak) it also got some very public feedback. It’s amazing what
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