How Newegg is upping its customer support game by adding Facebook Messenger for Business
Newegg is a well known ecommerce retailer that focuses on electronics. It boasts more than 28 million registered customers and regularly touts its industry leading customer service ratings. Like any ecommerce merchant it faces competition from the likes of Amazon and TigerDirect as well as from traditional brick and mortar retailers like Best Buy. One way Newegg is differentiating itself is by being open to a variety of customer service channels. Newegg understands that its customers don’t care about the convenience of the company’s call center managers or about the systems the company put in place to handle ticketing and emails. Customers want to reach Newegg on their own terms, using a channel that’s convenient to them. Take a look at how this manifests in the mobile version of Newegg’s homepage:
Newegg’s customer service page