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When The Competition Gets Nasty

January 20, 2014 | by Adi Bittan | Info for Owners
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The sports media and social networks are a buzz today with talk of Richard Sherman’s audacious post game interview with Erin Andrews of Fox Sports following his Seattle team’s win of the NFC championship which sent them to the Superbowl. Arrogant, disrespectful and classless are some of the terms being thrown around by critics. If
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Lesson 2: Is Social Media Management a Good Career Choice For You?

January 20, 2014 | by Adi Bittan | Social Media Management
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Do you: 1. Love people, enjoy interacting with them, and are comfortable doing so online? This is a career that’s all about connecting with people. Haters need not apply. 2. Have at least a basic familiarity and can use social media with ease? You don’t have to be an expert on every single feature for
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Lesson 1: The Basics

January 17, 2014 | by Adi Bittan | Social Media Management
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Why Is Social Media So Powerful? To put it simply: that’s where all the customers are. Over a billion people use Facebook alone. Wow! Important things to understand about social media: 1.     The beauty of social networks is that businesses and customers are both on the same platform and can interact directly. This direct,
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OL Social Media Management Learning Program | Introduction Part 2

January 16, 2014 | by Adi Bittan | Social Media Management
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Social media is affecting every business, from the largest brands to the smallest mom & pop shops. It’s no longer enough for a business to just provide good service and sponsor the local little league team in order to maintain a good reputation with its customers. Modern businesses now need to manage a Facebook page,
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Introducing: OL Social Media Management Learning Program

January 15, 2014 | by Adi Bittan | Social Media Management
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We are excited to announce the launch of the OL Social Media Management Learning Program blog series! This series is dedicated to anyone interested in learning how to manage social channels for businesses. Whether you currently have a business managing social media, aspire to have a career in online presence management, provide services for businesses
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